It’s no secret that search engine optimization (SEO) is highly technical. There are on-page and off-page, keyword research, white hat, black hat… The list goes on. So how do you rummage through the jargon? By taking it back to the basics and focusing on your website content. Why Is SEO Such a Big Deal? Google,...Read More
If you have a website for your business, you’re well on your way towards a successful online presence. Around 70-80% of consumers research a business online before visiting or making a purchase. Out of those consumers who visit a website, 88% are less likely to return after a bad website experience. A “bad” experience can...Read More
If there’s one term that is often misunderstood it’s this one: web development. It’s so much more than the fancy images and attention-grabbing colors on each website page. Web development is the detailed planning and building process that determines how your website looks, acts and works. Building a great website means following a consistent process....Read More
Is your website still falling short in when it comes to search? Have you done everything you know to do? Maybe you’re publishing content often, using keywords and more, only to get nowhere. Does this sound like you? SEO for Website Content: What You’re Doing Wrong & How to Fix It If your website is...Read More
Back in 1997, the first noticeable social media website (Six Degrees) was up and running. Fast forward more than 20 years and 79% of the U.S. population uses social media. For advertisers, the rise of social media has disrupted marketing strategy and uprooted traditional advertising methods. But, believe it or not, the initial setback caused...Read More
What are the most important elements on a website? Chances are, you answered with something that has to do with content or design. And if you’re in the process of creating a website for your business, you might be stuck between the two. After all, there’s a question that looms over the marketing space: what...Read More
If one thing is certain, it’s this: good business starts with a great first impression. And nowadays, most of your customers are learning about you for the first time online. One of the best ways to leave a lasting impression is through compelling, inspiring and powerful website design—the type of design that you can’t forget....Read More
Do you need a new website design for your business? Are you looking for advertising, new content or some search engine optimization to boost your company’s rank? If any of this sounds like you, you’ll probably benefit the most from hiring a creative agency to do the heavy lifting. Understanding Creative Agency Job Titles & Roles Creative...Read More
Are you in the middle of a website project, surrounded by words you don’t quite get? Web development comes with a staggering amount of jargon and tech speak. And although we understand what has become our second language, others around us may not. Hopefully, this list of common web development terms will help you make...Read More
If you’re a business who sells products, looking to build an online presence, opening an online store might be on your radar. In fact, you might have an e-commerce website already up and running, complete with perfect images and an easy–to–use cart. But, you might be forgetting something critical to your website’s success: your copy....Read More
