Website Development Blog | Iceberg Web Design

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June 15, 2017

The nitty gritty on HTTP vs HTTPS

If you’ve been paying attention to website trends, you’re likely seeing more and more websites using HTTPS and you’re probably wondering about your own website. Before you decide what’s right for you, it is important to understand the difference between HTTP and HTTPS, and what...
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June 6, 2017

How to Increase E-Commerce Conversions

TRUST TRUST TRUST! It’s no secret that it is difficult to convert new visitors into a paying customer.  There are a lot ways that your information can get taken by the wrong people out there in cyber land.  How can we overcome this? Build trust,...
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May 18, 2017

Why Every E-Commerce Web Site Should Have A Blog

Everyone is always talking about blogging, this article is a blog, blogging, blog, blog…You get the point, it’s a big deal. Did you know that a blog on your e-commerce website can increase brand exposure while showcasing your products, customer support, knowledge, and expertise. Increase...
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May 15, 2017

WooCommerce: The Good, The Bad, And The Ugly

If you decide to sell a product online, you have many options to choose from when looking for software to power your online store. The most popular website publishing platform today is WordPress. In fact, more than 25% of all websites today are powered by...
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May 12, 2017

How Bad Reviews Can Help Your Business

Online reviews are a great marketing tool for your business.  According to BrightLocal’s 2016 survey: 92% of consumers read reviews online. A growing number of consumers form their opinion of a company after reading just 1-3 reviews (40% in 2016 up from 29% in 2014)....
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May 3, 2017

Google Document Phishing Scam Resurfaced

Back in 2014, a convincing Google Phishing scam hit the inboxes of millions of people. This phishing scam was cloaked as shared files on Google Docs, with a link to edit/view the document. Clicking on the document would bring up a very convincing login screen – which...
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Seeking Customer Service Representative
March 29, 2017

Job Opportunity: Come Join Our Team!

Iceberg Web Design is Seeking an Outgoing Customer Service Representative to Join Our Team! Are you looking to start a career working in a positive work environment with people who love their jobs, and would play a game of pool on their lunch breaks? Our...
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March 23, 2017

Sometimes… You just have to say yes!

One afternoon in February we received a phone call from Dilshad Pirani. She told us about her amazing daughter Sanya, and how dedicated she is to helping all children have the basic necessities they need in life like food, clothes, shelter and education. After three years...
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January 31, 2017

What Are Your Customers Saying About You?

Throughout this blog series we’ve been guiding you through expanding your online presence by developing social media profiles, setting up a Google My Business page, creating a keyword list and enriching your content with your target keywords. The final aspect of your online presence that you...
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January 30, 2017

What is Keyword Targeting?

We’ve covered a lot of ground in this blog series. First we talked about maximizing your online presence. Then we demystified Google My Business. In our last post we walked through keyword research.  Once you have completed your keyword research and developed your list of keywords, the...
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January 26, 2017

All the Keywords!

In this blog series we’ve been talking about maximizing your online presence and we demystified Google My Business. If you have been using our tips, by now you should have expanded your online presence with a solid social media presence. In this blog post we are going to discuss...
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January 25, 2017

Google My Business Demystified

Recently, we talked about what your online presence is and why it is important to your company. We also gave you our Top 5 Tips for Generating Leads with Social Media. In this blog post we are going to demystify Google My Business. What is Google My...
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January 18, 2017

Maximizing Your Online Presence

We’ve been listening to our customers, and they’ve been asking us how they can maximize their online presence beyond just their website. We’ve created this 5-part blog series specifically to answer those questions, and we’ve broken the process into manageable pieces so you can get...
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WordPress
January 11, 2017

Why WordPress?

Choosing a Content Management System (CMS) can be a daunting task. Between Joomla, ModX, Ruby on Rails, Drupal, Concrete5, DotNetNuke, Umbraco, TinyCMS, and WordPress, among others, there are certainly plenty of options to choose from.   In this article we discuss why we build a vast...
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Blog Headline Analyzer
December 27, 2016

How To Improve SEO Rankings Today

How to improve your rankings today with these three simple, proven SEO tips. I am always telling anyone who will listen, that there are now shortcuts with search engine optimization that will boost your search position in Google or improve your organic website traffic. One thing I’ve learned working with websites...
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December 16, 2016

Website Development Process

Here at Iceberg Web Design, we are always striving to make our web site development process as easy and painless as we can for our clients.  A huge component of a successful web development project is clear communication between all parties involved and often times a...
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Google Analytics
December 9, 2016

Google Analytics

Driving new business is a must for any company that is serious about their online presence. Consistently getting qualified leads, phone calls and walk-ins is a great indicator of the health of your website, but it is important to dig deeper. The industry standard to...
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Pay-Per-Cick
December 2, 2016

The Basics of Pay Per Click Advertising

The definition of Pay-per-click is (on the internet) a business model whereby a company that has placed an advertisement on a website pays a sum of money to the host website when a user clicks on to the advertisement source.   Pay per click (ppc)...
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Fixing funnel
November 28, 2016

3 Easy Ways to Fix Leaks in your Sales Funnel

Optimizing the way in which your customers move through you’re sales process to being a customer is of the utmost importance.  There are many ways that potential customers may get lost while moving through the Sales process.  These are often referred to as cracks in...
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The nitty gritty on HTTP vs HTTPS
June 15, 2017
How to Increase E-Commerce Conversions
June 6, 2017
Why Every E-Commerce Web Site Should Have A Blog
May 18, 2017