Mary Diamond

Digital Marketing Manager

Mary Diamond - Penguin Avatar

Mary has been with Iceberg Web Design since November 2024, and is our Digital Marketing Manager. She heads up strategy and leads our Digital Marketing department, and is an active member of Iceberg’s leadership team.

Mary has more than a decade of experience with digital marketing campaigns and strategy, and adds real value to our customers. Mary enjoys leading the digital marketing team on SEO optimizations, Google Ads management, content, and retargeting.

Mary Diamond Hiking
What is your favorite quote?

If the wind won’t serve, take to the oars.

Mary loves to go hiking in the woods – the more trees, the better. This is her in one of her favorite spots, the Kishwaukee River Gorge (in a park of the same name). Below that ridge behind Mary is one of two rivers that flow through the region, and because it’s the smaller one it has tons of preserves and natural spaces along it.

In the summer, Mary likes to rent canoes or take a leisurely float down the river – without falling off a tube!

Quick Facts About Mary

  • 📅 Started at Iceberg: 2024
  • 💼 Experience: 10+ years in marketing and digital strategy
  • 🎓 Education: Northern Illinois University — Journalism, minor in Communication Studies
  • 📍 Location: Rockford, Illinois
  • 🎤 Favorite Hobby: Karaoke
  • 🌲 Favorite Activity: Hiking forest preserves and canoeing the Kishwaukee River
  • 💬 Favorite Quote: “If the wind won’t serve, take to the oars.”

Background and Industry Experience

Mary joined Iceberg Web Design after more than a decade working in integrated marketing and digital strategy. Over the years she has worked with organizations ranging from e-commerce discount platforms to metal fabrication companies and trade publications. No matter the industry, Mary enjoys helping businesses grow their visibility online and reach the right audience.

A writer at heart with a strong interest in technology, Mary brings a thoughtful and analytical approach to digital marketing. She works closely with Iceberg’s SEO & Digital Marketing Specialist to monitor client metrics, document goals, and help keep projects and processes running smoothly. Regular analytics reporting and helping clients understand their results are some of her favorite parts of the job.

Education and Early Career

Mary graduated from Northern Illinois University, where she majored in Journalism and minored in Communication Studies. During college she worked as a news anchor for the campus television station, NTC News Tonight, and wrote for the student newspaper, The Northern Star.

She still enjoys writing and occasionally contributes bylines when she’s not busy working with clients.

Life Outside the Office

Mary grew up in Rockford, Illinois, where she still lives today near her mother and her two grown sons. Outside of work she enjoys hiking forest preserves, singing karaoke, seeing live bands, and spending time outdoors.