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Iceberg Web Design Blog

Read what the penguins have to say about digital marketing, content writing, website design trends and other aspects of website development.
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Elevating Your SEO Game: The Crucial Role of Software

Using The Right Tools Can Be Your Key to SEO Success In the dynamic digital landscape, Search Engine Optimization (SEO) has become a cornerstone for businesses aiming to increase their online visibility and drive organic traffic. With the ever-evolving algorithms of search engines and the...
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Leveraging Local SEO: Your Secret Weapon for Standing Out in Your Community

Local SEO Efforts Can Help Increase Business In today’s digital age, being the big fish in your local pond can mean more than just a catchy tagline on your storefront. It’s about being the first name that pops up when locals hit the search on...
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The Imperative of Investing Heavily in a Stellar Website: A Strategic Business Decision

Are You Adequately Investing In Your Customer’s First Impression? In today’s digital-first world, a company’s website is often the first point of interaction with potential customers. With the internet serving as the global marketplace, the importance of investing in a great website cannot be overstated....
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Why the Best Time to Market Your Business is When You’re Already Busy

Business Booming Today? Time To Ramp Up Your Marketing Now! In the ever-evolving world of business, riding the waves of work cycles – from bustling peaks to the quiet valleys – is part and parcel of the entrepreneurial journey. A common misconception among business owners...
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How Customer Testimonials Build Brand Trust

Customer Testimonials and Case Studies Are Your Secret Weapon for Scaling Your Business Building online trust is the cornerstone of a successful business. While your business might run solely on a face-to-face customer experience and transaction, the data shows that most of your potential customers...
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Why Cutting Corners on Website Maintenance Can Cost You More Than You Think

Considering Switching to a Low-Cost Website Provider? You May Want to Think Again. In the current economic climate, with the cost of living reaching new heights, businesses everywhere are feeling the pinch. At Iceberg Web Design, we’ve observed firsthand the rising expenses required to maintain...
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How Great Web Design Grows Your Business

Are You Missing Out On Potential Business Growth? One of the most effective ways that business owners scale revenue is through exceptional customer service.  While there’s no doubt you and your employees go above and beyond to deliver great service to the customers who walk...
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How to Audit Your Own Website 

Does Your Website Need a Check-Up? 94% of people make their first impression of a business based on the quality and design of its website.  Is your website making a fantastic, profit-scaling first impression?  The good news is that you don’t need to have the...
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Beginner’s Guide to a High WordPress Health Score

How To Score 100% on Your WordPress Health Score If you’re a business owner with a website, chances are you have a WordPress site. Most business owners do. In fact, over 43% of all websites are hosted by WordPress.  WordPress gained its popularity due in...
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Google is Discontinuing Its Website Builder Service – What’s Next?

Time to Upgrade: Preparing for Google’s Business Profile Website Shutdown Are you using a website created with Google’s Business Profile service? If so, it’s important to know that Google is discontinuing this service in March 2024. This change has significant implications for businesses like yours,...
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Marketing in an Election year

Overcoming Digital Marketing Challenges in an Election Year In an election year, online marketing becomes a crowded field, with political ads dominating and driving up costs. With the political atmosphere charged and the public’s attention divided, businesses need to employ smart strategies to ensure their...
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5 Ways That User-Experience Improves Customer Service 

Maximize Your Customer Service Through Great Web Design The quality of your web design plays a major role in defining the quality of your customer service. Having an online presence isn’t enough, since your competitors likely already have that. The key to standing out in...
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Master Your Website’s Visual Game with AI-Generated Imagery

Artificial Images: Today’s Alternative to Stock Photography Have you ever found yourself stuck in the age-old dilemma of finding the perfect image for your website? Stock photos can be great when you don’t have your own photography – but finding a photo that matches what...
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Why Speed Matters: The Impact of Hosting on Your Website’s Performance

Is Your Website Keeping Up With Your Visitors? In today’s fast-paced digital world, the speed of your website is more critical than ever. It’s not just about providing quick information; it’s about delivering an experience that meets the high expectations of modern users. At the...
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Transform Your Website into a Lead-Generating Machine: Tips and Tricks

Is Your Website Generating Enough Leads? In the realm of digital marketing, your website serves as the command center for your business. But is your website just a digital brochure, or is it a lead-generating powerhouse?  At Iceberg Web Design, we believe that a well...
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Will Artificial Intelligence Replace Web Design Agencies?

Understanding the AI Revolution in Web Design The rise of Artificial Intelligence (AI) has stirred a significant debate in the web design industry: Will AI replace web design agencies? This question reflects a broader concern about the role of AI in creative professions. As a...
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