Iceberg Case Study | Kingpinz

Kingpinz Social

Custom Website Design | Custom Website Development

This new business launched its freshly designed website for their grand opening In Fargo, ND. Kingpinz Social is a family entertainment center taken to the next level with Hyperbowling, Laser Tag, Escape Rooms, Three Restaurants, and more!

Services Provided:

Iwd Website Design Icon

Custom Website Design

Iwd Website Development Icon

Custom Website Development

Iwd Hosting Maintenance Icon

Hosting & Maintenance

The Challenge

Build The Brand & The Business

Iceberg began working with Kingpinz when the family entertainment center was still under construction. We had a unique opportunity to work with a company as everything was built from the ground up, including branding and web design. The Penguins were ready to take on the challenges that come with a new company. Kingpinz goals for their website included hiring employees, showcasing services, building traffic, and gaining popularity in the Fargo area.

To reach their company goals, the client needed individual pages for entertainment, services, food, careers, and an about the company page. Iceberg designed this site to feel like you are immersed in a vintage high-stakes game of Hyperbowling before you even set foot in the building. 

The Solution

Structure, Strategy, and Custom Design/Development

Together design and development team set out to build the best user experience while showcasing Kingpinz’s branding. For example, we structured content into verbs to guide the user in the navigation bar.

Play introduced entertainment, Hyperbowling, Escape Rooms, Laser Tag, and The Arcade.

Eat showcased their three restaurants, 48 Lounge, Barons Eatery /Bar, and Axis Tilt Snack Trailer.

Events introduced their services, like company gatherings, birthday parties, and more.

What’s Up is used to keep things fun! This tab is where to find out about jobs, newsletters, blogs, and contact information.

To support Kingpinz in their early stages, we designed the site to attract new potential employees. A feature tab was added on the site to “Apply Now” that follows on the page as the user scroll, so new site visitors can immediately find where to apply.

How Can We Help You Achieve Your Business Goals?

Your company’s potential is limitless – let’s work together to expand your business!
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