Maddy Herman, Author at Iceberg Web Design

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Maddy Herman
Html Web Design Code For Developers And Designers

The Difference Between CSS & HTML

Your Guide To Determining The Difference Between CSS & HTML Working in the web design and development business, there are a lot of questions regarding the language we use when building out our websites. Though for many customers, they leave the development terms to the experts, it’s still important to have a brief understanding of...
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Two People Team Working Development Of Programming And Encryption Technology Website Design Programmers On Desk In Office.

WordPress Open-Source vs. Closed-Source Software

How To Choose Between an Open-Source Software Vs. Closed-Source Options For Your Website Owning a business can be overwhelming to choose the correct type of source for your website. Today’s online presence is extremely important for companies to become credible and stay recognized. You want to select the correct software that will work the best...
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Social Media Manager Filming Content

Reusing Your Content For Different Platforms

How To Reuse Your Content For All Your Online Platforms As business owners, there may be times when you also have to play the role of content creator. It is common for small business owners to have many roles. Creating new and engaging content for all of the digital media platforms can be very time-consuming....
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Woman Taking Pictures Of Cakes In Coffee Shop With Her Smartphone- producing user generated content

User-Generated Content and Why It’s Important

How User-Generated Content Can Help Your Business Grow Say you decide to go out for coffee with a friend and want to share your experience with your online friends. You snap a picture of the coffee and tag the business’s location for your followers to know, then post it to your feed. This effortless task...
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User Experience Ux Designer Designing Web On Smart Phone Layout. Ui Developer Planning Working On Mobile Application Prototype using Tree Testing

Benefits of Tree Testing

Tree testing is a powerful tool used to help businesses have a better user experience on their website. Whether you are concerned with improving your website’s navigation, increasing user engagement, reducing bounce rates, or improving conversion rates, tree testing may be the solution you need.  What is Tree Testing? Tree testing is a usability testing...
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Marketing Planning Strategy

5 Marketing Tips To Start 2023

Owning a business has many moving pieces, and for digital marketing, there’s more to it than just having a website. You cannot depend solely on word of mouth and a storefront indefinitely. You need to market your business to gain more customers and leads for the products you’re selling. Now, that might sound straightforward, but...
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Web Designer Working On Website

What Would Happen if You Didn’t Have A Website?

As a new year is upon us in the business world, we see how quickly things can evolve for different types of businesses. What was once a marketing and sales department that relied heavily on house calls and mail service has now turned to finding solutions in the digital realm to grow their business with...
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