The Rise of Artificial Intelligence in Website and Social Media Marketing Artificial Intelligence (AI) and ChatGPT have transformed the way we approach website and online marketing. As we move into 2023, we can expect AI to have an even more significant impact on website and online marketing strategies. Businesses are increasingly relying on these technologies...Read More
Years ago, blogging was an easy way for people to post about their lives on the Internet. Now, it’s become a must for businesses of all sizes that want to gain traffic, grow their following, and improve their visibility in search engines. And there are good reasons for this. There are a lot of ways...Read More
Give Each Industry Its Own Page This is something we often advise our clients to consider when we are working on a sitemap plan. It can boost your SEO regardless of the type of business you are in. Take a look at some of the following examples. Lawyers Focus on Different Practice Areas Broil &...Read More
Have You Considered an SEO Tuneup for Your Website? Your website could use some updates, but where do you begin? This is one of the most common questions business owners call to ask. They don’t want to invest in a monthly SEO package, but they know they need to fix some issues to help their...Read More
When a user opens a single page on your site and then exits without clicking on anything else during that session, it is called a “bounce.” Google Analytics collects this information to formulate your “bounce rate.” Bounce rate is not an SEO ranking factor. Instead, it is a metric you can use to understand your...Read More
What Google’s Announcement to Sunset Universal Analytics Means for Your Website You may have heard there are changes on the horizon for Google Analytics. Google Analytics 4 (GA4) is Google’s new analytics solution, and it is replacing Google’s legacy Universal Analytics (UA) tracking. GA4 was launched in the fall of 2020, and it introduces new...Read More
Can Pinterest Help My Business? While most people think of Pinterest as a social network, it is a visual search engine. Because of this, it can be a robust and sustainable way to drive traffic to your website and your business. Pinterest’s Algorithm Pinterest’s algorithm is based on four main ranking factors (in no particular...Read More
Is Your Contact Page Doing its Job? Your contact page doesn’t need to be super flashy, but it requires certain features. Let’s look at what your contact page needs to do its job well. Your contact page doesn’t need to be super flashy, but it requires certain features to enable prospective customers to contact...Read More
Are Your Images Helping Your SEO? Optimize your images for SEO. Not only are we becoming increasingly visual, but image search is also becoming more critical than ever. Do you want your pages and posts optimized? They should have optimized images. Not only are we becoming increasingly visual, but image search is also becoming more...Read More
What Can Facebook do to Boost Your SEO? There are many ways to improve your website’s search engine optimization (SEO). One of them is to utilize Facebook engagement. There are many ways to improve your website’s search engine optimization (SEO). One of them is to utilize Facebook engagement to increase your website’s organic reach. It...Read More