SEO Archives - Iceberg Web Design

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SEO
person leaving review on laptop
Responding to negative reviews can be stressful as a business owner. No one likes to get negative reviews, but it is bound to happen sometime. If you don’t respond quickly, you could lose the customer who wrote the evaluation as well as other potential customers that read the review. 53% of customers expect businesses to...
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Accessibility By Design
This past month, we’ve been highlighting a few of the web development trends that you’ll see more of in 2020. The trend we are looking at in this article is one that you experience as a website user, rather than see web accessibility. Web accessibility ensures there are no barriers that prevent interaction with, or...
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Blonde Twins Using Laptop At Home 3sluw8n
Search engine optimization (SEO) is a complex topic. The rules seem to constantly be changing and it can be hard to keep up. Misinformation abounds, and this includes the issue of duplicate content. What is it? Will Google penalize your site for having it? How can you prevent duplicate content’s negative consequences to your site’s...
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Two Colleages Discussing Ideas Using A Tablet P4nkyf6
If you do anything on the web, you should understand the basics of search engine optimization, often called SEO. Because there are so many small details that go into good SEO, it may seem overwhelming. Thankfully, you don’t have to master it. You just need to understand what the components are and why they contribute...
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Hipster Programming Team Analyzing Code Of Uhlyq9t
Anyone with a website has heard the term, “search engine optimization” (SEO). But how do you achieve it for your site? There are many things that go into making your site appealing to readers and the bots that crawl the web, indexing relevant pages and ranking them for Google and other search engines. Have you...
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Workspace With Calendar
Do you struggle to come up with ideas for your weekly blog posts? Although it’s the way you communicate your message and values to your customers, it can be difficult to know what you should write about, and when. Wouldn’t it be great to never again scramble for a blog post idea? Putting together an...
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Young Woman In Office Using Computer
One of the biggest differences between reading something in print and reading something online is the presence of clickable links, often found within the text. Let’s explore some of the many benefits to including clickable links in your blog posts, as well as a few potential drawbacks. Clickable links are an act of humility Rather...
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Keywords Scrabble Letters
There has never been a time throughout human history that we’ve had the amount of information at our fingertips like we do today. With the creation of the internet and technology like smartphones, such access has not only made significant changes to our world and personal lives but also in how we do business. Whether...
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Seo Concept
It’s no secret that search engine optimization (SEO) is highly technical. There are on-page and off-page, keyword research, white hat, black hat… The list goes on. So how do you rummage through the jargon? By taking it back to the basics and focusing on your website content. Why Is SEO Such a Big Deal? Google,...
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Website Analytics
If you have a website for your business, you’re well on your way towards a successful online presence. Around 70-80% of consumers research a business online before visiting or making a purchase. Out of those consumers who visit a website, 88% are less likely to return after a bad website experience. A “bad” experience can...
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