“Color is a power which directly influences the soul.” – Wassily Kandinsky Although Kandinsky may have been speaking about fine art, his wise words are true for those of us creating a branding masterpiece for our business. One of the most important elements of your brand is color. Not just any color, however, but color...Read More

Your website is one of the first places your potential customers will go to get to know you better. Is your website giving off a great first impression? Or, is it pushing your customers to your competitors? You have seconds to impress your website visitors. Around 38% of people will stop engaging with your website...Read More

If there’s one term that is often misunderstood it’s this one: web development. It’s so much more than the fancy images and attention-grabbing colors on each website page. Web development is the detailed planning and building process that determines how your website looks, acts and works. Building a great website means following a consistent process....Read More

What are the most important elements on a website? Chances are, you answered with something that has to do with content or design. And if you’re in the process of creating a website for your business, you might be stuck between the two. After all, there’s a question that looms over the marketing space: what...Read More

If one thing is certain, it’s this: good business starts with a great first impression. And nowadays, most of your customers are learning about you for the first time online. One of the best ways to leave a lasting impression is through compelling, inspiring and powerful website design—the type of design that you can’t forget....Read More

Are you receiving a lot of traffic on your website, but not seeing the leads? Here are 5 easy things you can do TODAY to increase conversions.Read More

One trend that really took off in 2018 was improved mobile friendliness because frankly, it was necessary. A report from BrightEdge in 2017 showed 57 percent of traffic among its clients were coming from smartphones and in other categories and demographics, the numbers were considerably higher for mobile as well (https://selnd.com/2HFwzha). With the world becoming...Read More

Home page, a great About page and even an easy–to–find Contact page. Your Portfolio or Work page is chock–full of amazing content to showcase what you do. Everything your potential customer needs to find is right at their fingertips. Or is it? What happens when your potential customer wants to know who they might be...Read More

Choosing a Content Management System (CMS) can be a daunting task. Between Joomla, ModX, Ruby on Rails, Drupal, Concrete5, DotNetNuke, Umbraco, TinyCMS, and WordPress, among others, there are certainly plenty of options to choose from.   In this article we discuss why we build a vast majority of our websites in WordPress and what advantages it...Read More

Here at Iceberg Web Design, we are always striving to make our web site development process as easy and painless as we can for our clients.  A huge component of a successful web development project is clear communication between all parties involved and often times a web development project can seemingly drag on, or appear to...Read More