Why Your Old Digital Strategy Is Costing You Leads (and What to Do About It in 2026) In 2026, your digital strategy is either working for you; or against you. For many small business owners across Minnesota, an outdated online presence could be the silent culprit behind declining leads and missed opportunities. Whether you run...Read More
Is Your Website Holding Your Business Back? Signs It’s Time for a Redesign in 2026 In 2026, your website isn’t just your digital storefront — it’s the foundation of your brand, your sales pipeline, and often the first experience a potential customer has with your business. But is your website doing its job? For many...Read More
How High-Quality Photos Can Help Your Website Perform Better When someone visits your website for the first time, you only have a few seconds to make a strong impression. Before they read your content, explore your services, or even decide to call you, their eyes are drawn to one thing first: your photos. Strong website...Read More
Using The Right Tools Can Be Your Key to SEO Success In the dynamic digital landscape, Search Engine Optimization (SEO) has become a cornerstone for businesses aiming to increase their online visibility and drive organic traffic. With the ever-evolving algorithms of search engines and the competitive nature of online content, the importance of leveraging software...Read More
Are You Adequately Investing In Your Customer’s First Impression? In today’s digital-first world, a company’s website is often the first point of interaction with potential customers. With the internet serving as the global marketplace, the importance of investing in a great website cannot be overstated. This investment is not merely a matter of aesthetics but...Read More
Many businesses face the same struggle with their marketing. How do I generate a high number of qualified phone calls? This post focuses on some best practices to increase qualified phone calls to sales and customer service representatives. Make it easy for your visitors to find your digits May seem pretty obvious, but many websites...Read More
TRUST TRUST TRUST! It’s no secret that it is difficult to convert new visitors into a paying customer. There are a lot ways that your information can get taken by the wrong people out there in cyber land. How can we overcome this? Build trust, Duh! There are a number of ways to build trust,...Read More
Choosing a Content Management System (CMS) can be a daunting task. Between Joomla, ModX, Ruby on Rails, Drupal, Concrete5, DotNetNuke, Umbraco, TinyCMS, and WordPress, among others, there are certainly plenty of options to choose from. In this article we discuss why we build a vast majority of our websites in WordPress and what advantages it...Read More
Driving new business is a must for any company that is serious about their online presence. Consistently getting qualified leads, phone calls and walk-ins is a great indicator of the health of your website, but it is important to dig deeper. The industry standard to analyzing your company’s website is Google Analytics. Google Analytics is...Read More
The definition of Pay-per-click is (on the internet) a business model whereby a company that has placed an advertisement on a website pays a sum of money to the host website when a user clicks on to the advertisement source. Pay per click (ppc) is easy enough to understand: Every time a user clicks...Read More
