Your Current Logo Is Outdated All logos have a shelf life. Fonts change, as do colors and imagery. Even if you want to maintain a “classic” look to your company logo, you still need to update it every so often. How often is that? It is more about when the elements of your logo no...Read More
In content interviews, I ask business owners and representatives about their competition. They often get nervous, thinking I will list their competitors on their website. But I ask so I can research their competition. Every business should know its competition well. Why You Should Know Your Competition Knowing who your competition is and their strengths...Read More
Every year, websites become more visual, requiring images that captivate the site visitor and communicate your message in tandem with the written content. Therefore, finding and choosing the right images for your website is essential to your brand’s success recipe. Humans are visual creatures. A single photograph can stir up a symphony of emotions, so...Read More
At Iceberg Web Design, we have a dedicated team of penguins to help you solve your business challenges with web-based solutions. Our newest Website Developer is Nikolay Patalakha. Today in our Penguin Profile, we will talk to Nikolay to learn more about him and what he does at Iceberg. Meet Nikolay, Website Developer Web Developer...Read More
A careers page on your website showcases your brand as an employer. It presents your work culture and specific job openings and highlights why prospective applicants would want to work there. Because your careers page is typically the first point of contact for new applicants, they will decide whether they want to apply based on...Read More
At Iceberg Web Design, we have an entire team of penguins dedicated to helping you solve your business dilemmas with web-based solutions. Our newest web developer is Ega Adrian. Today in our Penguin Profile, we will be talking to Ega to learn more about him and what he does at Iceberg. If you could...Read More
Your Website Is Your Most Valuable Marketing Asset 81% of consumers do online research before making a purchase Your website makes the first impression visitors get of your business Your online presence is centered on your website 75% of website users make judgments about a company’s credibility based on website design. Customers get resources from...Read More
Give Each Industry Its Own Page This is something we often advise our clients to consider when we are working on a sitemap plan. It can boost your SEO regardless of the type of business you are in. Take a look at some of the following examples. Lawyers Focus on Different Practice Areas Broil &...Read More
At Iceberg Web Design, we have an entire team of penguins dedicated to helping you solve your business dilemmas with web-based solutions. Our newest marketer is Maddy Herman. Today in our Penguin Profile, we will be talking to Maddy to learn more about her and what she does at Iceberg. Maddy | Digital Marketing...Read More
How does TikTok determine which videos will appear on “For You” Pages? What makes a video go viral? What is the ideal video length? How often should you post? Here’s the Good News According to TikTok, “neither follower count nor whether the account has had previous high-performing videos are direct factors in the recommendation system.”...Read More
