Iceberg Web Design Archives - Iceberg Web Design

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A11y Graphic showing an animated computer with an example of an accessibility screen
Why is Accessibility Important? “We don’t serve anyone with a disability” “We can’t afford it” “We’ll just use an automated checker, plug-in, or an overlay” These misguided ideas about accessibility are harming your brand and your SEO. Ensuring your website is accessible to everyone will open your business to a larger audience. The benefits to...
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Computer image showing spam and how to stop it
Fighting spam is an essential part of managing your website. Spam hurts your brand’s professional image and can even be used to steal your customer email list. Finding a solution to spam that balances ease of access for real users while barring the gates to robots has gotten easier in recent years with improvements to...
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Smiling Woman Pointing On Something On A Tablet. How LinkedIn Can Benefit Your Business
Which Social Media Platform Is Great For Business? If I had to choose one social media platform to recommend to every business, I would opt for LinkedIn. This is because LinkedIn will give you the most significant return on investment for most companies. A Powerful Networking Platform As a platform for professionals, LinkedIn is perfect...
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Ways Your Website Is Driving Customers Away
Is Your Website Turning Customers Away? There are many things you can do with your website to make money. You can gather leads, utilize sales funnels, educate people about your products and services, and more! But you can also drive customers away. Since that’s something you don’t want to do, we will look at two...
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Yellow Wooden Folding Rule 2021 08 28 12 02 50 Utc
Do You Need an SEO Plan That Works for You?   How do you know if your SEO marketing plan is working? Often the way clients measure whether their plan is succeeding can leave them feeling confused and frustrated. The reason is they aren’t using the proper yardstick. Traffic Vs. Industry Keywords It can take...
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Words About Us Written On Paper Note Pad On Office Notepad
Is Your About Us Page Prioritized? Your About Us page could be the most crucial page on your website. Learn five reasons you should be prioritizing your About Us page.   Most businesses want their homepage to look perfect. They wouldn’t dream of having incomplete or incorrect information on their contact page, and their product...
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Missing Piece In Red Color showing through.
Is Your Website Missing Anything? We often see websites that look great, but they are missing essential components for conversions and good SEO. Here are five of them. 1.      What Do You Do? Too often, businesses assume that website visitors know what they do. But, often they don’t, and the website doesn’t make...
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Choosing a social media platform. Picture of Heart Shaped Cookie Cutter and Dough.
Choosing The Right Social Media Platform for Your Business Many marketing departments have a cookie-cutter process for sharing content on as many platforms as possible. Fortunately, there is a better way.     We all know that it’s a good idea to be active on social media as part of our marketing efforts. But too...
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DNS Diagram that includes a hierarchy. Domain Name leads to DNS/ Name Servers followed by a Record or MX Records. These point to a website or an email server.
What Business Owners Need to Know About Domains & DNS At the kickoff meeting for every website development project, we ask the business owner where their domain is registered, and their DNS lives. I usually get a lot of blank looks, but we need that information to bring their website live. So in this article,...
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Two Colleagues Comparing Notes At A Table with coffee a tablet, books and a plant.
Shopify Vs. WooCommerce – How Do I Choose? New e-commerce sites are launching every day. Shopify and WooCommerce are two of the biggest e-commerce platforms powering millions of websites around the world. If you are considering starting a new site yourself or are making changes to your current site, you might be wondering what the...
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