Iceberg Web Design Blog

Read what the penguins have to say about digital marketing, content writing, website design trends and other aspects of website development.
Thanksgiving Penguin

Thanksgiving Wishes from The Penguins

Thank You. As we move into the holiday season, the penguins at Iceberg Web Design want to extend a heartfelt thank you to our customers, supporters, and the Anoka community. This year, more than ever, we are deeply grateful for your continued trust and support....
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Collaborating Website Developers
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What Does Your Web Designer’s Customer Experience Look Like? 

Does Your Website Developer Answer the Phone?  Whether you’re a new business looking to build your first website or you’re a longstanding industry leader whose web design needs a refresh, you want a web design company that delivers beautiful websites and an exceptional customer experience....
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Smiling Businesswoman Shaking Hands
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5 Reasons to Discuss Your Website Project Face-to-Face, Not Just via Email

A Successful Website Starts With a Handshake When embarking on a new website project, the communication channel you choose with your web design agency can be as pivotal as the design itself. While email has its place in the digital workflow, the power of face-to-face...
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Ai Chat Bot Talking To User
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How To Use AI To Improve Your Website’s User Experience

Convert Users into Customers by Improving Your Website’s UX With AI Are you using artificial intelligence (AI) in your web development process? If not, now’s the time! A recent Forbes Insights report stated that 61% of its participants used AI to improve their websites’ user...
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Iceberg Web Design Penguins answering the phone!

Does Your Website Developer Answer the Phone? They Better, and Here’s Why

Why Being Reachable is Non-Negotiable You’ve been there—a growing sense of frustration as you dial a number, only to be met with a deafening silence. No pick-up, no communication, just a one-way ticket to voice mailbox purgatory. Let’s be real; you deserve better, and we’re...
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A Man Chats With An Artificial Intelligence Chat Bot
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AI Chatbots: The Future of Website Engagement

AI Chat is Turning Visitors into Leads, One Conversation at a Time In today’s digital age, where customer engagement can make or break a business, AI chatbots have emerged as invaluable tools to enhance your website’s performance. At Iceberg Web Design, we’re excited to introduce...
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Business Woman Hand Writing On Notebook

How To Write Web Content That Converts 

Write Website Content That Turns Your Visitors Into Buyers No matter how awesome your brand is, you can’t go knocking on people’s doors hoping that they’ll take your word for it and hand their money over to you.  Your web content speaks for your brand...
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Robotic Hand Writing On Paper
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Should I Use AI to Write Web Content?

Your Definitive Guide to Using AI Tools for Web Content  It’s no secret that your website needs high-quality, SEO-optimized content to stay competitive and rank for relevant searches. That’s why large companies hire content teams and SEO specialists to consistently produce a steady stream of...
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Hands On Keyboard

6 Tips to Boost Your Web Content’s Readability

Your Site Needs Readable Content to Generate Revenue  When potential leads and buyers are visiting your site, they’re looking for information that will help them decide whether or not they should give your brand a chance. If your site’s visitors can’t find the information they’re...
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Old Computer And Calculator In Office.

What Makes A Website Look Outdated?

Is Your Website Outdated? In today’s fast-paced digital world, a visually appealing and up-to-date website is crucial for any business to establish a solid online presence. A website serves as the digital storefront, representing a company’s brand identity and values. However, as web design trends...
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Two Women Managing Flower Shop

Am I Using My Google Business Profile Correctly?

A Comprehensive Guide To Google Business Profile for a Business Owner Among the various online platforms available, Google Business Profile (GBP) holds a pivotal role for business owners. It is a free and powerful tool provided by Google. The software helps businesses manage their online...
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Reporting Marketing Statistics At Meeting. Man pointing towards laptop screen showing statistics.

How To Outsource Your Digital Marketing

Outsource Your Business’ Digital Marketing Successfully We know how important it is for your business to be successful. You want to do everything you can to expand your business. You want to create a loyal customer base – that’s where marketing comes into play. We...
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Code On Computer Screen With Magnifying Glass

The Accessibility Audit: Your First Step to Making Your Website Accessible to Everyone

Why Your Business Needs an Accessibility Audit An accessibility audit is a thorough review of your website to check how accessible it is for all users, including those with disabilities. Your website serves as your virtual storefront, and just like any physical space it should...
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Cannabis And Oil In Shopping Cart

5 Benefits of Having a Cannabis E-Commerce Website 

Are You Maximizing Your Cannabis Profits with E-Commerce? Cannabis is big business, and it isn’t going anywhere. The total North American cannabis market is expected to reach $65.1 billion by 2025. Now’s the time to make sure that your cannabis dispensary is ready to rake...
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Business People Using Laptop At Meeting In Office 2022 02 02 03 56 12 Utc

Unlocking Digital Doors: Your Guide to Improving Website Accessibility

You Can Make Changes on Your Website to Impact Visitors Today Website accessibility is about empowering all users, regardless of their abilities, to seamlessly navigate and interact with your digital presence. Ensuring your website’s accessibility isn’t just a matter of compliance; it’s a commitment to...
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Marketing Or Advertising Team With A Tablet Planni 2022 12 07 21 43 46 Utc

Google Ads Can Save You Time and Money: A Beginner’s Guide

Why Your Business Could Use Google Ads Management If you’re feeling overwhelmed by the idea of Google ads, don’t worry, we are here to help! No, seriously, we know business owners are always worried about advertising. Google ads can be incredibly beneficial for your business....
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