How To Choose Between an Open-Source Software Vs. Closed-Source Options For Your Website Owning a business can be overwhelming to choose the correct type of source for your website. Today’s online presence is extremely important for companies to become credible and stay recognized. You want to select the correct software that will work the best...Read More
How To Reuse Your Content For All Your Online Platforms As business owners, there may be times when you also have to play the role of content creator. It is common for small business owners to have many roles. Creating new and engaging content for all of the digital media platforms can be very time-consuming....Read More
How User-Generated Content Can Help Your Business Grow Say you decide to go out for coffee with a friend and want to share your experience with your online friends. You snap a picture of the coffee and tag the business’s location for your followers to know, then post it to your feed. This effortless task...Read More
Tree testing is a powerful tool used to help businesses have a better user experience on their website. Whether you are concerned with improving your website’s navigation, increasing user engagement, reducing bounce rates, or improving conversion rates, tree testing may be the solution you need. What is Tree Testing? Tree testing is a usability testing...Read More
What Are These Acronyms and Why Are They Important? No worries, our Iceberg penguin experts are here to explain these concepts and how they differ and work together to create a good website! What is CX? Customer Experience, or CX, is defined as the entirety of how/when a user actively interacts with your product or...Read More
At Iceberg Web Design, we take a content-first approach to web development as part of our proven process. That means we tackle your site’s content before we add graphics, logos, beautiful colors, and design. This starts with a well-planned site map. What Is a Site Map? The first task is to plan your site map....Read More
Every year, websites become more visual, requiring images that captivate the site visitor and communicate your message in tandem with the written content. Therefore, finding and choosing the right images for your website is essential to your brand’s success recipe. Humans are visual creatures. A single photograph can stir up a symphony of emotions, so...Read More
In today’s world of online review sites, there is no shortage of ways to learn what past customers are saying about your service, products, or reputation. Unfortunately, having reviews on so many different platforms can make it challenging to respond to them promptly. It can also make it impossible for your website to benefit from...Read More
Most people know the importance of a website for their business. Unfortunately, They often skimp on hosting and maintenance. But hosting and maintenance are an integral part of your marketing plan. There are many reasons to prioritize a good hosting and maintenance plan. Here are a few. Hosting And Maintenance Offer Security And Protection Hackers...Read More
QR codes are everywhere. Invented in 1994 by the Japanese automotive company Denso Wave, QR codes consist of black squares arranged in a square grid on a white background, which can be read by an imaging device such as a camera. A QR code has faster readability and greater storage capacity than standard UPC barcodes,...Read More