online-marketing Archives - Iceberg Web Design

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online-marketing
2 Girls making a TikTok video

TikTok’s Mind Reading Algorithm

How does TikTok determine which videos will appear on “For You” Pages? What makes a video go viral? What is the ideal video length? How often should you post? Here’s the Good News According to TikTok, “neither follower count nor whether the account has had previous high-performing videos are direct factors in the recommendation system.”...
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Wish List For Christmas With Christmas Decorations

What’s on Your Website Wish List?

What’s on Your Website Wish List? Having an extensive website wish list isn’t a problem if your budget is limitless. But for most businesses, it’s important to keep the reins pulled in. When business owners ask us to build a new website, they usually come with a wish list. Of course, they will want the...
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Facebook Automation

Let Facebook Messenger Automation Work for You

Facebook Messenger Automation offers a lot of benefits to business owners who wish to use it. Best of all, it is easy to set up. Check out this quick tutorial!
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Businesswoman Hands Writing To Notebook At Office Pm9a5nn

Why You Need a Mission Statement

A mission statement defines your goals as an individual or those of your organization or company. Sharing your mission with the world and explaining what the future holds for you or your brand will help you forge more meaningful connections with your prospective and current customers. It lets them know what you are about when...
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Media 998990 1920

Which Social Media Platform is Right for Your Business?

No matter how great the product or service a business offers is, there is no chance of it selling if no one knows about it. This inescapable reality is the driving force behind all marketing methods as businesses push and compete to be seen by consumers. From taking ads out in newspapers and magazines to...
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Tablet, Laptop, and Phone

Ramp Up Your Online Marketing in the New Year

If you are a business owner, you have probably heard about Google Ads and PPC advertising. However, the question of how beneficial Google Ads really is for business remains for many. Before diving into the benefits, it’s best to understand the company of Google as a whole. Google is the top search engine across the...
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Businessman Calling On Smartphone At Office

Optimizing Your Website to Convert Your Visitors Into Qualified Phone Calls

Many businesses face the same struggle with their marketing.  How do I generate a high number of qualified phone calls?  This post focuses on some best practices to increase qualified phone calls to sales and customer service representatives. Make it easy for your visitors to find your digits May seem pretty obvious, but many websites...
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Is Your Website Answering The Questions Your Customers Have?

Does Your Law Firm Website Answer These 3 Pressing Questions?

Prospective clients visit your website to learn three simple things: Are you located near me? Do you handle cases like mine? Can you resolve my legal issue? You want to ensure that your law firm website speaks to each of these questions clearly and succinctly. Here’s how to make that happen. Local SEO & Client...
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Your Website Is Your Business's Online Welcome Mat.

How Valuable is a Professionally Built Website to Small Business Owners?

Do you know how valuable a welcome mat is to your small business? We’re not talking just the welcome mat in front of your office or storefront. Your small business welcome mat extends well into your small business, as your team of customer service professionals warmly greet each customer that walks through the door. Think...
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Blog

Blog Topic Ideas for Small Business

Finding a topic for your small business to blog about can be tricky. It seems like it’s always the times you set aside to write that writer’s block kicks in. Here are some tips for helping you choose blog content, as well as a list of some great blog topics for various industries to get...
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