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Marketing
Local Puzzle Map

Leveraging Local SEO: Your Secret Weapon for Standing Out in Your Community

Local SEO Efforts Can Help Increase Business In today’s digital age, being the big fish in your local pond can mean more than just a catchy tagline on your storefront. It’s about being the first name that pops up when locals hit the search on their devices. Yes, we’re talking about mastering Local SEO –...
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Why the Best Time to Market Your Business is When You’re Already Busy

Business Booming Today? Time To Ramp Up Your Marketing Now! In the ever-evolving world of business, riding the waves of work cycles – from bustling peaks to the quiet valleys – is part and parcel of the entrepreneurial journey. A common misconception among business owners is the idea that marketing efforts should be ramped up...
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How Customer Testimonials Build Brand Trust

Customer Testimonials and Case Studies Are Your Secret Weapon for Scaling Your Business Building online trust is the cornerstone of a successful business. While your business might run solely on a face-to-face customer experience and transaction, the data shows that most of your potential customers will research your business’s online presence before visiting your storefront. ...
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How Great Web Design Grows Your Business

Are You Missing Out On Potential Business Growth? One of the most effective ways that business owners scale revenue is through exceptional customer service.  While there’s no doubt you and your employees go above and beyond to deliver great service to the customers who walk through your door, when was the last time you thought...
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Error Page

Google is Discontinuing Its Website Builder Service – What’s Next?

Time to Upgrade: Preparing for Google’s Business Profile Website Shutdown Are you using a website created with Google’s Business Profile service? If so, it’s important to know that Google is discontinuing this service in March 2024. This change has significant implications for businesses like yours, and understanding these implications is crucial for maintaining your online...
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Election Year

Marketing in an Election year

Overcoming Digital Marketing Challenges in an Election Year In an election year, online marketing becomes a crowded field, with political ads dominating and driving up costs. With the political atmosphere charged and the public’s attention divided, businesses need to employ smart strategies to ensure their marketing messages are heard clearly and effectively – without adding...
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Website Optimization

Transform Your Website into a Lead-Generating Machine: Tips and Tricks

Is Your Website Generating Enough Leads? In the realm of digital marketing, your website serves as the command center for your business. But is your website just a digital brochure, or is it a lead-generating powerhouse?  At Iceberg Web Design, we believe that a well designed website can also generate more leads, so that you...
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Reporting Marketing Statistics At Meeting. Man pointing towards laptop screen showing statistics.

How To Outsource Your Digital Marketing

Outsource Your Business’ Digital Marketing Successfully We know how important it is for your business to be successful. You want to do everything you can to expand your business. You want to create a loyal customer base – that’s where marketing comes into play. We know that business owners often wear a lot of hats...
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Woman Working On Laptop In Room With Plants

How To Build a Google Business Profile for Your Cannabis Store

Setting up Your Cannabis Store’s Google Business Profile Is Trickier Than You Think! Recreational cannabis is now legal! You have your retailer’s license in hand, your e-commerce cannabis site is up and running, and you’re ready to get your business rolling!  As a cannabis retailer, you’ve done everything right, just in time for Minnesota’s new...
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Shopping cart with cannabis leaves

5 Most Important Things to Have on Your E-Commerce Cannabis Website

Legal Cannabis Hits the Minnesota Market – Is Your E-Commerce Website Ready? Beginning on August 1, 2023, the medicinal and recreational use, possession, and transport of cannabis will be legally permitted for Minnesotans 21 years of age and over. If you’re a cannabis retailer and/or producer, there’s never been a better time to get started...
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