Marketing Archives - Iceberg Web Design

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Marketing
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How Customer Testimonials Build Brand Trust

Customer Testimonials and Case Studies Are Your Secret Weapon for Scaling Your Business Building online trust is the cornerstone of a successful business. While your business might run solely on a face-to-face customer experience and transaction, the data shows that most of your potential customers will research your business’s online presence before visiting your storefront. ...
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How Great Web Design Grows Your Business

Are You Missing Out On Potential Business Growth? One of the most effective ways that business owners scale revenue is through exceptional customer service.  While there’s no doubt you and your employees go above and beyond to deliver great service to the customers who walk through your door, when was the last time you thought...
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Google is Discontinuing Its Website Builder Service – What’s Next?

Time to Upgrade: Preparing for Google’s Business Profile Website Shutdown Are you using a website created with Google’s Business Profile service? If so, it’s important to know that Google is discontinuing this service in March 2024. This change has significant implications for businesses like yours, and understanding these implications is crucial for maintaining your online...
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Election Year

Marketing in an Election year

Overcoming Digital Marketing Challenges in an Election Year In an election year, online marketing becomes a crowded field, with political ads dominating and driving up costs. With the political atmosphere charged and the public’s attention divided, businesses need to employ smart strategies to ensure their marketing messages are heard clearly and effectively – without adding...
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Website Optimization

Transform Your Website into a Lead-Generating Machine: Tips and Tricks

Is Your Website Generating Enough Leads? In the realm of digital marketing, your website serves as the command center for your business. But is your website just a digital brochure, or is it a lead-generating powerhouse?  At Iceberg Web Design, we believe that a well designed website can also generate more leads, so that you...
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How To Outsource Your Digital Marketing

Outsource Your Business’ Digital Marketing Successfully We know how important it is for your business to be successful. You want to do everything you can to expand your business. You want to create a loyal customer base – that’s where marketing comes into play. We know that business owners often wear a lot of hats...
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How To Build a Google Business Profile for Your Cannabis Store

Setting up Your Cannabis Store’s Google Business Profile Is Trickier Than You Think! Recreational cannabis is now legal! You have your retailer’s license in hand, your e-commerce cannabis site is up and running, and you’re ready to get your business rolling!  As a cannabis retailer, you’ve done everything right, just in time for Minnesota’s new...
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5 Most Important Things to Have on Your E-Commerce Cannabis Website

Legal Cannabis Hits the Minnesota Market – Is Your E-Commerce Website Ready? Beginning on August 1, 2023, the medicinal and recreational use, possession, and transport of cannabis will be legally permitted for Minnesotans 21 years of age and over. If you’re a cannabis retailer and/or producer, there’s never been a better time to get started...
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Marketing Planning Strategy

5 Marketing Tips To Start 2023

Owning a business has many moving pieces, and for digital marketing, there’s more to it than just having a website. You cannot depend solely on word of mouth and a storefront indefinitely. You need to market your business to gain more customers and leads for the products you’re selling. Now, that might sound straightforward, but...
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What Would Happen if You Didn’t Have A Website?

As a new year is upon us in the business world, we see how quickly things can evolve for different types of businesses. What was once a marketing and sales department that relied heavily on house calls and mail service has now turned to finding solutions in the digital realm to grow their business with...
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