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Optimizing Images for good SEO

How to Optimize Images for SEO

Are Your Images Helping Your SEO?  Optimize your images for SEO. Not only are we becoming increasingly visual, but image search is also becoming more critical than ever. Do you want your pages and posts optimized? They should have optimized images. Not only are we becoming increasingly visual, but image search is also becoming more...
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Young Businesspeople Using Digital Devices With Fa 2021 08 29 10 47 25 Utc

Boost Your SEO with Facebook Engagement

What Can Facebook do to Boost Your SEO? There are many ways to improve your website’s search engine optimization (SEO). One of them is to utilize Facebook engagement. There are many ways to improve your website’s search engine optimization (SEO). One of them is to utilize Facebook engagement to increase your website’s organic reach. It...
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Yellow Wooden Folding Rule 2021 08 28 12 02 50 Utc

Is Your SEO Plan Working for You?

Do You Need an SEO Plan That Works for You?   How do you know if your SEO marketing plan is working? Often the way clients measure whether their plan is succeeding can leave them feeling confused and frustrated. The reason is they aren’t using the proper yardstick. Traffic Vs. Industry Keywords It can take...
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Missing Piece In Red Color showing through.

5 Things Your Website is Missing

Is Your Website Missing Anything? We often see websites that look great, but they are missing essential components for conversions and good SEO. Here are five of them. 1.      What Do You Do? Too often, businesses assume that website visitors know what they do. But, often they don’t, and the website doesn’t make...
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Choosing a social media platform. Picture of Heart Shaped Cookie Cutter and Dough.

Choosing a Social Media Platform for Your Business

Choosing The Right Social Media Platform for Your Business Many marketing departments have a cookie-cutter process for sharing content on as many platforms as possible. Fortunately, there is a better way.     We all know that it’s a good idea to be active on social media as part of our marketing efforts. But too...
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Keyword stuffing. A red and white string with a close pin holding a note that says keywords.

Keyword Stuffing—Stop It Ya Turkey!

Keyword Stuffing—Stop It Ya Turkey! What is keyword stuffing? It’s not a Thanksgiving side-dish. But it is a great way to get penalized by Google. Keyword Stuffing Ingredients       Using words or phrases out of context, just to squeeze in your keywords       Irrelevant keywords       Using terms repetitively...
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Marketing Team Analyzing Statistics At Meeting

Using Your Marketing Budget

Using your marketing budget. Iceberg Web Design can help with all your digital marketing needs. So don’t let your marketing budget go unused. With the hits many businesses have taken throughout the COVID-19 pandemic, many companies have cut their marketing budgets to curb spending. Data from research firm Gartner CMO Strategic Priorities Survey 2020-2021 reveals...
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Joshpenguin

Penguin Profile: Josh Smith, Developer | Iceberg Web Design

  At Iceberg Web Design, we have an entire team of penguins dedicated to helping you solve your business dilemmas with web-based solutions. Our newest developer is Josh Smith. Today in our Penguin Profile, we will be talking to Josh to learn more about him and what he does at Iceberg. Josh | Senior Developer...
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Cece Talbot Headshot

Penguin Profile: Cece Talbot | Iceberg Web Design

When you intern with Iceberg Web Design, you work with an entire team of web marketing professionals to learn and grow. We have been spending time getting to know some of our full-time employees pictured above, but today we will get to know our intern, Cece Talbot. We are helping our business, and our community...
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Young Professional Programmer Working At Developin 2021 04 06 13 18 13 Utc

Are Your URLs Hurting Your SEO?

URLs create your website’s taxonomy. Taxonomy is the practice of classifying things or concepts. Remember back in High School Biology when you learned about taxonomy? You had to classify various living organisms into domain, kingdom, phylum, class, order, family, genus, and species. Don’t worry! Website taxonomy isn’t nearly as complicated, but if it isn’t done...
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