You’ve discussed scope and design and now your web development project is underway. Now, your web developer is asking you to provide the website copy for the pages on your website. You have two options: hire a professional copywriter or do it yourself. If you choose to write your website copy yourself, it’s important to...Read More
Is your website still falling short in when it comes to search? Have you done everything you know to do? Maybe you’re publishing content often, using keywords and more, only to get nowhere. Does this sound like you? SEO for Website Content: What You’re Doing Wrong & How to Fix It If your website is...Read More
What are the most important elements on a website? Chances are, you answered with something that has to do with content or design. And if you’re in the process of creating a website for your business, you might be stuck between the two. After all, there’s a question that looms over the marketing space: what...Read More
Making sense of something as complex as SEO and it’s importance for your website is best explained with an analogy–your website is like a garden and the SEO tasks are the maintenance. To ensure continual growth of the plants, tasks like pulling weeds, watering plants, and distributing fertilizer are necessary. The same goes for you...Read More
It’s one thing to write website content that’s interesting and communicates your brand’s message—it’s another to grab your reader’s attention. That’s where well-written headlines come in. Eye-catching headlines are critical to your content’s success, and they’re sometimes an art form to create. The Importance of a Good Headline Your very first headline—your blog title or...Read More
Your website is the perfect place for potential clients or customers to get to know you more. From your products to your mission and values, it’s all showcased in one place. To start the new relationship off right, now is the best time to introduce yourself to the reader, complete with a friendly face. Your...Read More
Guest blog post by Brenna Miles, Custom Content Solutions – Your website is prime internet real estate for your business. And even if you have the perfect website design, words matter. They should tell the story of your brand, why you do what you do, and how your products or services will truly benefit your audience....Read More