When smartphones were just coming out (remember the Blackberry?), webmasters started thinking about optimizing their websites for mobile devices. At first, the trend was to create a separate website just for mobile devices. Typically, this separate website would be published at a subdomain – http://m.yourwebsite.com – and often times users would have the ability to...Read More
Finding a topic for your small business to blog about can be tricky. It seems like it’s always the times you set aside to write that writer’s block kicks in. Here are some tips for helping you choose blog content, as well as a list of some great blog topics for various industries to get...Read More
If you own a business, you are constantly looking for ways to attract and engage with clients. And one of the most cost-effective ways to do so is through social media. You might be wondering how often should you post to social media – after all, you want to maximize your exposure without annoying your...Read More
From meta tags to hashtags – honestly… who has time to make sense of search engine optimization, better known as SEO? Our team at Iceberg Web Design works with small businesses right across the country that want to make sense of it all. Thankfully, we have put together seven simple SEO tips for small businesses...Read More
It seems like retail businesses have all the luck on social media. Platforms like Pinterest and Instagram allow retailers to showcase stunning photos of their merchandise. And this is especially effective for businesses that depend on eCommerce, such as Shopify. Serviced-based businesses may find it challenging to develop captivating visual content. This includes: Attorneys Accountants...Read More
Creating a website for your business provides аn online platform from which to tо sell tо оr otherwise engage people. While a professionally developed website is absolutely essential for your brand, simply having an online presence for your customers to view is not enough any more. In today’s world of digital marketing, creating a...Read More
On April 21, 2015, a change is coming to Google’s search algorithm that has the potential to change how your website is found online. Google will now use mobile-friendliness as a ranking signal. This means that if your website is not mobile-friendly, it will lose ranking on mobile searches. On February 26, 2015, Google unveiled in...Read More
Every business owner knows that having a website today is a critical, essential marketing piece. And most businesses have invested some time and money into creating a website for their company. However, there are several misconceptions business owners have about their websites. We’ve narrowed them down to the five most common ones here: I will...Read More
Any retail business owner who doesn’t already have an e-commerce website has probably asked themselves this question a few times. Should I add e-commerce onto my retail business website? With the way that today’s generation of shoppers has grown from store front shopping to online shopping the question should really be- Why haven’t you added...Read More
Where will your customers shop this holiday season? In the fourth quarter of 2013, the year’s prime holiday shopping season, a whopping 32% of Google search traffic came from mobile devices. One study showed that 30% of all e-commerce website traffic came from mobile devices in 2013. And with so many holiday gifts being smartphones...Read More
