Tips Archives - Page 10 of 14 - Iceberg Web Design

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Seo Tools

Instantly Improve Your Marketing With These 5 Free Simple SEO Tools

Working on my last home improvement project, I realized I always end up working the fastest and smartest when I have the correct equipment and tools in my arsenal. It’s seriously ridiculous how much faster and efficient a project gets finished with the right tool in your belt! You may be asking yourself, what does this...
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Google Introduces Mobile First Indexing

It’s Official: Google Won’t Let You Get Away With A Non-Responsive Website Any More

In our ever-changing, technology-driven world, most business owners have accepted the fact that smartphones and tablets are now leading desktop for online searches. People are looking for products and services from their phones, people are making financial decisions based on mobile content, and small business owners are working hard to keep up with this trend...
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Google Starts Indexing Mobile Content

Recently, Google has posted details about changing their search algorithm to a mobile-first indexing. This change is going to rank pages based on their mobile version, instead of showing results specifically for people on mobile and another set of results for people on desktop. Google plans to make this ranking the one for all devices,...
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Is Your Website Answering The Questions Your Customers Have?

Does Your Law Firm Website Answer These 3 Pressing Questions?

Prospective clients visit your website to learn three simple things: Are you located near me? Do you handle cases like mine? Can you resolve my legal issue? You want to ensure that your law firm website speaks to each of these questions clearly and succinctly. Here’s how to make that happen. Local SEO & Client...
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Your Website Is Your Business's Online Welcome Mat.

How Valuable is a Professionally Built Website to Small Business Owners?

Do you know how valuable a welcome mat is to your small business? We’re not talking just the welcome mat in front of your office or storefront. Your small business welcome mat extends well into your small business, as your team of customer service professionals warmly greet each customer that walks through the door. Think...
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Blog

10 Statistics That Prove it’s Time to Add a Blog to Your Law Firm Website

You have a law firm website that you’re proud of—the design is fresh and responsive, and the copy is current and compelling. But no one is finding your site. With little traffic comes minimal leads. One way to turn this around is to add a blog to your law firm website. If you have heard...
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The Importance Of Color In Website Design

The Importance of Colors in Website Design

If you have enjoyed The Wizard of Oz, one part of the movie clearly defines the importance of colors not only on a movie set, but also in web design. The black and white scene of Dorothy descending the sky in a house conveys an ominous theme, that is, until Dorothy and the house land...
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Professionally Written Seo Law Firm Website Copy Can Make All The Difference.

It’s Time to Hire a Professional to Write Your Law Firm Website Content

You have decided to turn over the reins of your website to a developer who knows how to design and code a site that will help you compete in the online marketplace. Fantastic! But, as a lawyer, you have spent your whole education and career writing. You figure you can write your own legal website...
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What makes a great website?

How Often Should Your Law Firm Revamp Its Website?

The average business complete redesigns its website every two-to-three years. But a law firm is not an average business. It is a referral and lead-based business that relies heavily on its web presence—especially its website—to bring in leads and to act as online brochure for word-of-mouth referrals. What does this mean when it comes to...
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Social Media Icons

Social Media: Your Website’s Phase Two

On average, customers require at least 10 content pieces before they take action. Most small business websites present less than 10 pages of content. Therefore, a small business website typically does not meet the content needs of potential customers. Ideally, your small business website should generate content that captures potential customer leads. However, since customers...
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