If you’ve been paying attention to website trends, you’re likely seeing more and more websites using HTTPS and you’re probably wondering about your own website. Before you decide what’s right for you, it is important to understand the difference between HTTP and HTTPS, and what is behind all the chatter about security and Google rankings....Read More
Everyone is always talking about blogging, this article is a blog, blogging, blog, blog…You get the point, it’s a big deal. Did you know that a blog on your e-commerce website can increase brand exposure while showcasing your products, customer support, knowledge, and expertise. Increase Exposure Companies that blog have 97% more inbound links. Source: Hubspot...Read More
If you decide to sell a product online, you have many options to choose from when looking for software to power your online store. The most popular website publishing platform today is WordPress. In fact, more than 25% of all websites today are powered by WordPress, with the closest competitors not even coming close. WordPress...Read More
Choosing a Content Management System (CMS) can be a daunting task. Between Joomla, ModX, Ruby on Rails, Drupal, Concrete5, DotNetNuke, Umbraco, TinyCMS, and WordPress, among others, there are certainly plenty of options to choose from. In this article we discuss why we build a vast majority of our websites in WordPress and what advantages it...Read More
In our ever-changing, technology-driven world, most business owners have accepted the fact that smartphones and tablets are now leading desktop for online searches. People are looking for products and services from their phones, people are making financial decisions based on mobile content, and small business owners are working hard to keep up with this trend...Read More
If you have enjoyed The Wizard of Oz, one part of the movie clearly defines the importance of colors not only on a movie set, but also in web design. The black and white scene of Dorothy descending the sky in a house conveys an ominous theme, that is, until Dorothy and the house land...Read More
The average business complete redesigns its website every two-to-three years. But a law firm is not an average business. It is a referral and lead-based business that relies heavily on its web presence—especially its website—to bring in leads and to act as online brochure for word-of-mouth referrals. What does this mean when it comes to...Read More
We’re in the last quarter of 2015, and it’s time to start thinking about the upcoming year. So much has changed in terms of web technology. Have you heard of “Mobilegeddon?” Besides technology, design standards are rapidly changing. People’s opinion of what looks good is evolving. So what’s changing in website trends for 2016? Let’s take...Read More
“Conversions” is a big buzzword for online marketers and businesses operating online. It refers to getting a customer to take some sort of desired action. It could be as small as getting someone to visit a specific page on your website, an in-between action like getting a new email subscriber, or the desired end of...Read More
The average business completely redesigns their website every two or three years. Technology changes. Design changes. And most importantly – your business changes. And you should not only look at re-designing your website every 2-3 years, you should re-evaluate your content and consider a complete re-write as well. What was in vogue as early as...Read More
