Heather Erickson, Author at Iceberg Web Design

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Heather Erickson
Piggy Bank With Calculator
More Ways to Save Money on Your Website. At Iceberg, we can often find affordable website-based solutions to your business problems. It can help to have a conversation with our team every couple of years so that your website can grow along with your business. We recently looked at how to have a website built...
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Presentation Of Brand Manager
If someone says Coca-Cola, what immediately comes to your mind? Probably the same image that comes to everyone else’s mind—A red can with that classic script. With Google, everyone thinks of the colorful Google logo. And with Nike, you undoubtedly think of the iconic Nike swoosh (and probably Michael Jordan). That’s the power of brand...
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Profile View Of Handsome Businessman At The Coffee
Part of establishing your brand identity is identifying your ideal customer and creating a customer profile for them. This is essential because if you don’t market to the right people, you will waste a lot of precious time, money, and energy on people who aren’t right for your brand. Your Ideal Customer Profile Could Change—Proceed...
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Hands Of Two Young Designers Discussing Layouts Of 2rzesyl
How Do You Organize Your Website? When we consult with a new client, we talk about the content for their site. How will the content on your website be organized? We begin by planning out a site map that will help us plan the menu and be a roadmap for the developers as they assemble...
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Facebook Automation
Facebook Messenger Automation offers a lot of benefits to business owners who wish to use it. Best of all, it is easy to set up. Check out this quick tutorial!
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Achieving Success In Web Development Rjds5h6
Have you ever wondered how Google and other search engines can efficiently organize all the content that ends up on their search engine results pages? They do it with the help of search robots. They aren’t literal robots, but virtual ones that crawl the internet, indexing titles, summaries, and entire contents of websites faster and...
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Working On Website Graphics Jf3k8qs
When customers come to us for a website, they often have an idea of what they want, but they aren’t sure of what kind of investment it will involve, timewise and financially. They also may be unsure of how much of a commitment is applied after the website goes live. We have two main products...
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Young Professional Programmer Working At Developin 2021 04 06 13 18 13 Utc
URLs create your website’s taxonomy. Taxonomy is the practice of classifying things or concepts. Remember back in High School Biology when you learned about taxonomy? You had to classify various living organisms into domain, kingdom, phylum, class, order, family, genus, and species. Don’t worry! Website taxonomy isn’t nearly as complicated, but if it isn’t done...
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Contemporary Business Owner 2021 04 02 23 19 22 Utc
A meta description is a type of meta tag. Like all meta tags, it is a piece of HTML code. Search engines read this code to know what to expect on your web page and how they should list your page in the SERP. While search engine devs claim the description doesn’t affect your SEO,...
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Geography Worldwide Explorer Continent Country Con P85juxs
The goal of your website is to reach current and prospective customers. But what if many of those customers don’t speak English? How are you going to connect with them? With your website, of course! The Benefits of a Multilingual Website Your Content Will Reach a Wider Audience Worldwide Worldwide, only 25.9% of internet users...
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