website content Archives - Iceberg Web Design

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Notice Board In Creative Office With Love It Hate 2021 08 29 11 02 50 Utc
There are two times during the website development process when you will have an opportunity to provide helpful design feedback. How do you do that most constructively? The First Review is During the Mockup Reveal. The mockup is revealed a couple of weeks after the content phase of the custom site is done. Our customers...
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Brand Branding Advertising Trademark Marketing Con 2022 04 02 10 47 59 Utc
Have you outgrown your brand? It can be tough to know when to make a change. Here are some ideas to help you decide if you should rebrand now. Rebranding can include a new name, logo, colors, and fonts. The change can be subtle or drastic. But it is vital to rebrand sooner than later...
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Job Interview In The Company 2021 08 30 02 12 05 Utc
At Iceberg Web Design, we take a content-first approach to building websites. That’s because the content is what expresses your brand’s message. It is how website visitors experience your brand’s voice and learn about your values. To express these things accurately, we will begin the process by having a content interview. What Happens in a...
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Millennial Trendy Blogger Woman Check Social Media 2022 03 07 02 21 13 Utc
Instagram is a great way to amass an audience and get your message across, but its algorithm is unique.  Instagram’s Algorithm Instagram uses a combination of algorithms. Each works differently depending on which part of the app a user interacts with. That’s because people use different features of the app for unique purposes. Feed and...
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Athlete Passing Relay Baton 2022 03 07 23 54 18 Utc
Deadlines Can be a Roadmap to the success of your project For a website project to succeed, the client and the development team need to work together. We need input from the client to create the website that best represents their brand. We also need the information that allows us to access and transfer their...
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Inscription Website Traffic Note Written On A Whi 2021 09 01 21 35 19 Utc
Can Pinterest Help My Business?  While most people think of Pinterest as a social network, it is a visual search engine. Because of this, it can be a robust and sustainable way to drive traffic to your website and your business. Pinterest’s Algorithm Pinterest’s algorithm is based on four main ranking factors (in no particular...
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Orange cat sitting on a vet table. Writing content for animal care providers.
The Penguins Love Animal Care Providers I interview the business owners who become our clients, so I always learn something new. One of my favorite industries to write for is the Animal Care industry.   As a Content Writer for Iceberg Web Design, I get the opportunity to interview the business owners who become our...
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Woman on a carousel. Get off the image carousels
Do People Look At Image Carousels? We often have clients who want to have a carousel of images, also known as sliders, in the hero of their homepage. They have visions of dazzling their site’s visitors with stunning pictures and testimonials without the user even having to scroll through their site. But there are a...
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Ways Your Website Is Driving Customers Away
Is Your Website Turning Customers Away? There are many things you can do with your website to make money. You can gather leads, utilize sales funnels, educate people about your products and services, and more! But you can also drive customers away. Since that’s something you don’t want to do, we will look at two...
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Optimizing Images for good SEO
Are Your Images Helping Your SEO?  Optimize your images for SEO. Not only are we becoming increasingly visual, but image search is also becoming more critical than ever. Do you want your pages and posts optimized? They should have optimized images. Not only are we becoming increasingly visual, but image search is also becoming more...
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